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Transitioning Ownership of DMS

Serving Customers as Usual with Leading Technology-Enabled Digital Performance Advertising Solutions
busy office with people walking through hallway and having meeting in office

Initiating a Court-Supervised Sale Process

Taking steps to position our business for continued innovation and growth.

At Digital Media Solutions (“DMS”), we strive to develop innovative solutions that enable consumers to shop and save, while helping our advertisers achieve above average return on ad spend. Our ability to deliver these world-class solutions is made possible by our long-standing relationships with our clients.

On September 11, 2024, we initiated a court-supervised sale process to transition ownership of our business to our existing lenders, including a consortium of leading financial institutions. In addition, the Company has secured an approximately $122 million financing commitment from certain of the lenders.

To facilitate this process, we have voluntarily filed for Chapter 11 of the U.S. Bankruptcy Code in the Southern District of Texas. Our ClickDealer subsidiaries are not part of the Chapter 11 proceedings, but they are included in the proposed sale to the lenders and are continuing to operate in the ordinary course.

This court-supervised sale process is designed to maximize value, strengthen the business’s financial foundation and position DMS for continued growth. We have appointed Zach Rose as Chief Restructuring Officer, who brings significant experience navigating court-supervised sale processes while continuing growth initiatives, marketing strategies and managing liquidity. We intend to complete this process in the fourth quarter of 2024.

We expect this to be an orderly and efficient process and, as we move through it, we remain committed to connecting advertisers with high-intent consumers. We are operating as normal and continuing to provide innovative solutions, vertical expertise and outstanding support to our clients and vendors.

Continuing to Serve Our Clients Without Interruption

We are operating as normal across all of our businesses and continuing to provide innovative solutions, vertical expertise and outstanding support to our clients and partners.

During the court-supervised process, DMS fully expects to continue:

  • Serving our clients as we always have

  • Paying contracted employees and providing benefits in the normal course

  • Working with our vendors, suppliers and business partners as usual

happy employee during meeting

ClickDealer is serving customers and working with its vendors as normal.

If you are a ClickDealer vendor, partner, client or customer, please note:

  • DMS’s ClickDealer subsidiaries are not part of the Chapter 11 proceedings, but they are included in the proposed sale to the lenders and are continuing to operate in the ordinary course.

  • Chapter 11 is a U.S. legal process that provides us the tools to conduct an efficient and orderly sale process while we continue serving our clients and working with our vendors in the normal course. It is not a liquidation and is different than restructuring or administration proceedings in other parts of the world.

  • We appreciate your ongoing partnership and look forward to continuing to work with you.

Press Releases

September 11, 2024
Digital Media Solutions, Inc. Reaches Agreement to Transition Ownership to Existing Lenders, Positioning Business for Continued Innovation and Growth
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Information & Resources

Stakeholder Fact Sheet
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Client Letter
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Client FAQ
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Vendor & Supplier Letter
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Vendor & Supplier FAQ
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Where to Find Additional Information

Court filings and other information related to the sale process are available on a separate website administrated by our claims agent, Omni Agent Solutions, at https://omniagentsolutions.com/DMS.

Information is also available by calling Omni representatives toll-free at (866) 680-8083, or (818) 574-6886 for calls originating outside of the U.S. or Canada; or by emailing DMSInquiries@OmniAgnt.com.

Media Contact

Aaron Palash / Aura Reinhard / Maeve Barbour / Jenna Shinderman
Joele Frank Wilkinson Brimmer Katcher
(212) 355-4449